Entries by Brian Ahearn, CMCT®

Before You Know It

I read a lot and for the most part the books I read are good. Every now and then I come across one that’s so good it needs to be shared. Before You Know It: The Unconscious Reasons We Do What We Do by John Bargh, PhD, is one of those. As the subtitle indicates, Before […]

PAVE Your Way to Success in 2019!

If you’re like many people then you’ll be making New Year’s resolutions and if you’re like most people you’ll break your resolutions within a week or two. According to one study, more than half the people who make resolutions are confident of achieving them, yet barely more than 10% do so. That’s unfortunate because most […]

The Greatest Salesman Who Ever Lived

I’ve shared variations of this post in the past. Because it’s Christmas Eve I thought it appropriate to share it again. Enjoy! Santa Claus is the greatest salesman who ever lived! Why do I assert that Santa is the ultimate salesman? To start, he has a couple of success stories most of us can’t compete with. […]

A Skill Displayed at Birth

Our daughter Abigail turned 23 years old this month. It’s hard to believe because I still remember standing at her crib thinking, “I can’t believe you’ve been with us for 100 days.” And here we are more than 8,300 days later! As I reflected on her birth it occurred to me that persuasion is a […]

There Were Three Frogs on a Log

There were three frogs on a log and one decided to jump off. How many were left? If you’re like most people you thought to yourself, “Two,” but you’d be wrong. You see, there’s a difference between deciding and doing. That riddle was first posed to me by John Petrucci. John was a coworker at […]

Amazon or Amazing? I Missed It, Did You?

Look at the picture. Is it Amazon or just Amazing? Maybe it’s neither. I missed it at first, did you? When we received the marketing piece in the mail I thought it was from Amazon. My wife did too, until she opened it. When we opened the marketing piece we saw ads for cars from […]

Missed Learning Opportunities

Last week I had the privilege of attending the 2018 Learning Conference put on by Elliott Masie in Orlando, Florida. It was actually my third time attending and second as a breakout session presenter. If you’re in the learning field I encourage you to attend! The conference typically hosts 1700-1800 people from around the world, […]

There are No Dumb Questions, Thanks for Asking

When you were in grade school I bet you had teachers who said, “There are no dumb questions. Thanks for asking.” Why did they say this? Because they understood kids could be self-conscious about looking dumb in front of their peers and that can stifle the learning process. Your teachers also knew the same question […]