So last week, Lance Armstrong confessed to Oprah Winfrey that he did in fact use banned substances during his career. While this might be a surprise and disappointment to the general public, it wasn’t a shock to anyone inside the sport of cycling nor was it to most athletes. Whenever we see superhuman performances like winning the Tour de France seven times, Flo Jo smashing the 100-meter dash record by a half second, or Roger Clemons pitching at a Hall of Fame level well into his 40s, we should be very leery.
- Tiger Woods is still the crowd favorite at PGA events.
- Martha Stewart remains an icon for most homemakers.
- Pete Rose might just make it into the Hall of Fame during his lifetime because of the legions of fans who believe it’s the right thing to do.
So what does all of this have to do with a blog on persuasion? Here are a couple of closing thoughts.
Helping You Learn to Hear “Yes”.