The Power of Concessions

In February I spoke to several dozen business coaches from the Central Ohio Chapter of the International Coach Federation. During my hour with the group at The Ohio State University I shared ways they could use specific  principles of influence to help their clients obtain better results.

Below is a short video clip where I talked about the power of concessions, sharing the results from a little experiment Dr. Robert Cialdini and his students conducted at Arizona State University. I think you’ll find it very interesting how they tripled the response rate to a certain request by prefacing their request with something beforehand.

If you’ve viewing this by email click here for the video.

Is your organization looking for a keynote speaker, training or consulting on the application of ethical influence and persuasion in the workplace? If you are just reach out to me by email at 

Brian, CMCT 
Helping You Learn to Hear “Yes”.

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