As a kid I remember my mom saying things come in threes. I don’t know if there’s any scientific validity to that but it always seemed like famous people died in sets of three. Right or wrong, superstition or coincidence, what my mom said stuck with me. So, when I recently noticed three similar things occurring in a relatively short period of time I thought I should write about it in this week’s blog.
What I’m going to share might just help your next event be a little more successful, and a little better attended, because of the power of persuasion.
A good friend asked me to review an invitation she was getting ready to send for an upcoming webinar. Part of the invitation read as follows:
Mentioning the limited seating was good use of the principle of scarcity because people are motivated to act when things they want appear to be limited, rare or dwindling. The fact that only 20 teams would get to participate should motivate people to sign up rather quickly so they won’t miss out on what could be a great learning opportunity.
Helping You Learn to Hear “Yes”.